Harley Smokey General

I used the pen tool to trace around the object. I'm still learning new things about illustrator every day and I am excited to start the next project. This was a difficult project for me at the beginning because it was only my second project for this class. I think doing the colors for this was the hardest part of the project but I managed to get through it.

Logo Design Project Harley

This logo is a new design for my fathers company. He has had his current logo for over 60 plus years when my great grandfather designed it. I think this is a fresh new idea and I hope my father and grandfather consider this. I used the pen tool throughout and learned new tricks with this tool. I think it came out great its not too flashy, and clean looking logo. I think its great when companies propose new ideas for logos, because it keeps the company fresh and improved.

Caligramme- Zach Harley

This caligramme is a computer monitor and is made up of different words. The words all have something to do with computers. I chose different words that are associated with a computer and moved them around to make the shape of a computer screen. I hope you like my caligramme, and thanks for reading. 

Logo Critique

1. The Budweiser logo has been used for decades and is recognized all over. Most people know this logo because of its history. Theres no point in changing this logo because it is so well known and popular. It has changed very little over the years not much at all very hard to notice.

2. The mercedes benz logo has been used for almost a hundred years, and has never been changed. People who like to drive mercedes know this logo and it has been successfull.

3. Heinz Ketchup is another company that has never changed its logo and has been the original one since the begining. It is well known and has had plenty of product placement. Everyone all over America knows the Heinz logo.















4. Rolex is a Swiss watch company that has not changed there logo for a long time they have kept the same logo that is classy. It is a very classy logo and is known by watch lovers all over the world.

5. The Mcdonalds logo is known around the world and is one of the most successful franchises in the world. Everybody mostly younger age targeted enjoys mcdonalds once in a while.